As a marketer, SEO can seem overwhelming, but you know it’s critical for your content marketing. A lot of changes are taking place in that industry, and it can be challenging to stay up to date.
Lucky for us, we have Rand Fishkin and his popular Whiteboard Friday on Moz. If you aren’t familiar with the Whiteboard Friday series, I highly suggest you check out these gems. Not only will you learn a lot, but these are a fantastic example of how consistent, exceptional content can build an audience.