Content marketing has been pivotal to the way marketers connect with their audiences. So much so that marketers have increased their content marketing investment by 76%.
Now, as we're nearing the end of the first quarter of 2016, trends are beginning to surface. Michael Brenner shares his infographic of these trends of 2016 which include:
- Content marketing is key to marketing success
- Deeper focus on people, less on search engines
- Rise of artificial intelligence in search
Content Marketing has become an integral part of any marketing strategy. Check out The Content Marketing Pyramid to learn how you can successfully use content as part of your marketing strategy, and also check out the rest of Michael's hottest trends of content marketing infographic by following the link below.
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